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Strategic management and business policy : achieving sustainability

 Format: Print  Author/s: Wheelen, Thomas L.; Hunger, J. David  Call Number: HD30.28 W43 2010  Place of Publication: Upper Saddle River, NJ  Date of Publication: 2010  ISBN: 9789810697617  Pages: 979  Language: English  Dimension: 25.5 cm  Tags: Strategic planningStrategic planning -- Case studiesSustainability |
 About the Resource:

A class-tested approach to Strategy with new focus on environmental sustainability.

 

Introduction to Strategic Management and Business Policy; Scanning the Environment; Strategy Formulation; Strategy Implementation and Control; Introduction to Case Analysis; Web Chapters: Other Strategic Issues; Cases in Strategic Management.

 

This text equips readers with the strategic concepts they will need to know as we face issues such as climate change, global warming and energy availability.

 

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